The following page shows two pictures that belong to the same ad campaign. One was developed by Duracell and the other was mimetized by Juan David adjusting to the same design, color and typography principles reflected on the original ad. Before you scroll down to see the similitudes and shared principles between the two ads.Continue reading “Unraveling the Trend Line-Ad Campaign”
Category Archives: Reverse Engineering
IT IS NOT ONLY WHAT YOU SAY, BUT WHAT YOU SEE
Reference: https://www.pinterest.com/pin/450711875177646759/ The design was found in a section where many magazine layouts are posted. I didn’t find the author, but you can read in the light blue chart that the article talks about Dino Guarino, an artist. I found the pictures, typefaces, and colors very attractive. The old parchment paper background and the brushesContinue reading “IT IS NOT ONLY WHAT YOU SAY, BUT WHAT YOU SEE”
FOLKS AND WAGEN
Volkswagen promoted its advanced parking system for the new car models with an original and even fun ad brought by Chief Creative Officer Eric Schoeffler. He developed the design with his team at DDB Tribal Berlin. I will help you discover the main design principles inside the details of this creative ad. You can finContinue reading “FOLKS AND WAGEN”
The art of Typography and Photography
Reference: pinterest.es/pin/58687601368686567/ The comment from the person who posted the picture is: “I love traveling and the beautiful photography in this magazine spread just blew me away. The text is grouped together so that no other elements break that uniformity.” In the magazine layout, you find the sunset at the Capones Island located in SanContinue reading “The art of Typography and Photography”
FLAGGING
The design set by Sony Ericson in October 2008 is a great example of an efficient application of good design principles. The picture was taken from: asoftheworld.com/media/print/sony_ericson_coldplay The purpose of the adverstiment by Sony Ericsson was to promote its new W380 Walkman with a Coldplay concert in London. Repetition Its most distinguishing feature is repetitionContinue reading “FLAGGING”
Creativity Tracker 